2023 Shortlist
Congratulations to our 2023 UK Digital PR Awards finalists.
DIGITAL PR CAMPAIGN OF THE YEAR – RETAIL
Cedarwood Digital & Hayes Garden World
— Building Visibility Through Effective Digital PRiProspect UK & Toolstation
— The Great British Teabreak DebateJourney Further & Sports Direct
— The Impact of Poorly Fitted School ShoesDIGITAL PR CAMPAIGN OF THE YEAR – ECOMMERCE
Cedarwood Digital & EZ Shopper
— Driving Ecommerce Success Through Digital PR & Referral SalesFanclub & Emma Sleep
— Emma Shleep SanctuaryiProspect UK & Toolstation
— Nailing Digital PR To Accelerate Organic GrowthJBH & Wethrift
— digital PR boosts organic traffic by 258% for a global discount platform.DIGITAL PR CAMPAIGN OF THE YEAR – TRAVEL / LEISURE
Impression & PaulCamper
— Setting up camp in the UKiProspect UK & South Western Railway
— All Aboard, Next Stop, Top Organic RankScreaming Frog & InsureMyTrip
— Normalising Post Pandemic TravelSkyscanner
— Travel Trends 2023DIGITAL PR CAMPAIGN OF THE YEAR – FOOD / DRINK
DIGITAL PR CAMPAIGN OF THE YEAR – PUBLIC SECTOR
DIGITAL PR CAMPAIGN OF THE YEAR – FINANCE
Blue Array & Penfold
— From Pints to Pensions: The Cost of Living CrisisCedarwood Digital & Little Loans
— Driving Links In A Competitive Verticalconnective3 and XTB
— Reactive PR as the main protagonist in a link building strategyGo Up & Trade Nation
— Driving Awareness With Digital PR That DeliversMindshare UK & Legal & General
— Moving House Stress SignalsDIGITAL PR CAMPAIGN OF THE YEAR – FASHION / BEAUTY
DIGITAL PR CAMPAIGN OF THE YEAR – AUTOMOTIVE
DIGITAL PR CAMPAIGN OF THE YEAR – TECHNOLOGY
Eleven Hundred Agency and Norm
— Redefining the cybersecurity normMake Honey & TCL Communications
— Inspire GreatnessDIGITAL PR CAMPAIGN OF THE YEAR – B2B
Digital Ethos & MSP
— ‘Women in Manufacturing’ White PaperGravity Global & Edge
— Real. World. Change.NOVOS & Officeology
— Working Workspace WondersPearl Comms & Potter Space
— BIG Things in SMALL BoxesScreaming Frog & Nuffield Health
— Building a healthier workplaceDIGITAL PR CAMPAIGN OF THE YEAR – B2C
Digital Ethos & MSP
— ‘Women in Manufacturing’ White PaperGravity Global & Edge
— Real. World. Change.NOVOS & Officeology
— Working Workspace WondersPearl Comms & Potter Space
— BIG Things in SMALL BoxesScreaming Frog & Nuffield Health
— Building a healthier workplaceDIGITAL PR STUNT OF THE YEAR
Bottled Imagination & AceOdds
— The Fake FootballerFanclub & Emma Sleep
— Emma Shleep SanctuaryImpression & Funky Pigeon
— Reacting to Adele’s new albumScreaming Frog & Wholesale Clearance UK
— Celebrating the Platinum JubblyDIGITAL PR – BEST USE OF CREATIVITY
Bottled Imagination & AceOdds
— The Fake FootballerDistinctly & BNG
— Creative Nostalgia: Generating CoverageFanclub & Emma Sleep
— Emma Shleep SanctuaryGravity Global & Edge
— Real. World. Change.Impression & Funky Pigeon
— Reacting to Adele’s new albumPearl Comms & Potter Space
— BIG things in SMALL boxesScreaming Frog & Wholesale Clearance
— Celebrating the Platinum JubblySwipe Right & Coffee Stain Publishing & Coffee Stain North
— Goat Simulator: The Musical Motion PictureVerve Search & Online Mortgage Advisor
— Building authority with expertise and creativityYRS TRULY & Wizards of the Coast
— Kamigawa: Neon DynastyDIGITAL PR – BEST USE OF TWITTER
DIGITAL PR – BEST USE OF TIKTOK
Swipe Right & Coffee Stain Publishing & Coffee Stain North
— Goat Simulator: The Musical Motion PictureTribera & WD-40
— Penetrating the under 40’s marketDIGITAL PR – BEST USE OF YOUTUBE
DIGITAL PR – INFLUENCER / CELEBRITY CAMPAIGN OF THE YEAR
DIGITAL PR LOW BUDGET CAMPAIGN OF THE YEAR
26 & Asda Money: A Dog’s Christmas Dinner
Cedarwood Digital & EZ Shopper
— Driving Ecommerce Success Through Digital PR & Referral SalesDistinctly & Ark Wildlife
— Connecting Seasons with Wildlife CoverageEssenceMediacom & Benenden Health
— Check In With Your Mental HealthEvoluted & OriGym
— Gaining Press & Political Attention by Promoting Inclusive Fitness CultureFox&cat
— Under the treeGo Up & Trade Nation
— Driving Awareness With Digital PR That DeliversMake Honey & TCL Communications
— Inspire GreatnessNHS Greater Glasgow and Clyde
Screaming Frog & Milk + Blush
— The Mane Point of ContactThe SEO Works
— Building Authority in a YMYL sectorTribera & Swoon
— Helping achieve the luxury look for lessBEST INTEGRATED DIGITAL PR CAMPAIGN
Fox&cat
— Under the treeGo Up & Trade Nation
— Driving Awareness With Digital PR That DeliversGravity Global & Edge
— Real. World. Change.Resuscitation Council UK
— Restart A Heart 2022Stand & Tommy’s
— In This With YouDIGITAL PR RESEARCH AWARD
Bottled Imagination & dappGambl
— #CryptokiProspect UK & BetVictor
— Working the ChannelsScreaming Frog & Startle
— Hitting a high note with original researchBEST USE OF CONTENT IN A DIGITAL PR CAMPAIGN
Evoluted & OriGym
— Gaining Press & Political Attention by Promoting Inclusive Fitness CultureFanclub & Emma Sleep
— Emma Shleep SanctuaryGravity Global & Edge
— Real. World. Change.MOST INNOVATIVE DIGITAL PR CAMPAIGN
Bottled Imagination & AceOdds
— The Fake FootballerGo Up & Trade Nation
— Driving Awareness With Digital PR That DeliversHoncho & Distrelec
— Future of Electric FlightsYRS TRULY & Wizards of the Coast
— Kamigawa: Neon DynastyDIGITAL PR TOOL / SOFTWARE OF THE YEAR
Indigo Pearl
— PXNJBH & The JBH PR Percentage Calculator
Link Affinity
— Media relations optimisation through AI
"linkaffinity.io"
Mentor Training & Simulation Ltd
— Splutter The Social SimulatorDIGITAL PR RISING STAR AWARD
Holly Scott
— DistinctlyRebecca Louise Waldren
— Screaming FrogDIGITAL PR AGENCY OF THE YEAR – SMALL
Bottled Imagination
Cedarwood Digital
Motive PR
Radar PR
The Digital Voice™
DIGITAL PR AGENCY OF THE YEAR – LARGE
Distinctly
JBH
Our Event Sponsors & Partners
Testimonials
“We are honestly over the moon to win the UK Digital PR award for ‘Best Use of TikTok’. It means the world to our team, as it acknowledges our strategic expertise in harnessing the power of TikTok to create engaging, viral content that captivates audiences and drives meaningful brand impact. It’s a real testament to the incredible talented tribe we have.\" “We absolutely love working with WD-40 and can’t wait to see what we can do next on TikTok!”
Sheridan Okey, Head of Digital PR Tribera
"Being shortlisted for the esteemed UK PR Agency of the Year (small) 2023 award holds profound significance for Julia and the entire team and is a huge milestone for us all. It serves as a testament to our unwavering commitment, hard work, and dedication that emanate from this PR powerhouse on a daily basis."
The Digital Voice
"Being shortlisted for a highly prestigious award like the UK Digital PR Awards – especially as it recognises a business-to-business tech campaign, where results are sometimes hard-fought – only increases that sense of accomplishment."
NormCyber
“Pearl Comms has just had one of its most exciting years on record, topped off by this amazing opportunity to be a double finalist in the UK Digital PR Awards. From onboarding a host of new clients to acquiring Kinetic PR, our team has had to rapidly expand whilst still delivering the quality service that we are known for."
Alia Al-Doori, Managing Director Pearl Comms
"PXN is honoured to be shortlisted for the UK PR Awards Digital PR Tool and Software of the Year as it is being recognised as a game changer within the PR and Digital Asset Management worlds. We are a small team of PR professionals who are looking to change the digital PR process. We help manage a trusted tech system which is used by global brands to securely host their sensitive resources. Being nominated for the award really means a lot to us, and we hope it opens the door to valuable industry recognition."
PXN
"Being named as a finalist in the Digital PR Agency of the Year – Small category also means the world to us. We have huge respect for the judges and to be recognised by our industry peers in this way is very humbling."
Motive PR
Winner Announcement Countdown
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